Question

Topic: Taglines/Names

Material Handling Plastic Products

Posted by Anonymous on 6/22/2013 at 4:33 AM ET 250 Points
I am starting a marketing & sales firm dealing in Plastic material handling crates, utility bins & plastic pallets, plastic ice boxes,plastic waste bins, etc all in plastics. I am looking for a good cathy name for my firm, which should get noticed, remembered by the end users, name should be easyily recollectable, unforgettable & yet relevant to the products mentioned above. the name should mean products providing storage solutions, packaging, handling of products,
kindly suggest a good name for my firm.
Thanks & Regards
Dilip
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RESPONSES

  • Posted by Moriarty on 6/22/2013 at 5:12 AM Member
    Now let's get one thing straight. Plastic boxes do not a memory make.

    In fact, they're the ultimate in forgettable products.

    Go on a picnic, you remember the lovely tartare sauce that you served with the chilled salmon when Ben coxed Isis to victory at Henley. What you don't remember is the box it came in.

    So wanting people to remember that you sell something they'll normally forget all about is an uphill struggle.

    So let's think about what they will remember - if it isn't plastic boxes. Your business is supplying boxes. What people will remember is HOW YOU DO IT. So what do you do that's special in your customer's eyes? Why do they come to you, what are your better customers saying about you when they return for the third time?

    Because the things they're saying will be the things they remember about you. What's more, it'll be easier for others to remember this too.

    So make it easy on your customers and prospects - give them something easy to remember!
  • Posted by Jay Hamilton-Roth on 6/22/2013 at 8:01 AM Accepted
    Everything Plastic
    Plastic City
  • Posted on 6/25/2013 at 4:16 AM Accepted
    Who is the primary target audience? Where? Is there a benefit from using your products?
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