Question

Topic: Taglines/Names

Need A Catching Name 4 My Acct & Finance Firm

Posted by Anonymous on 7/15/2013 at 1:05 PM ET 250 Points
I am brainstorming for a creative name for an Accounting and Finance executive search firm.
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RESPONSES

  • Posted by Moriarty on 7/15/2013 at 1:29 PM Accepted
    Why would a customer come to you, and what do you do that would make their investment yield real value for them? What can you do that nobody else in the district can do?

    We live in a world full of skyscrapers that are owned by banks, accountants and financial organizations. Yet nobody goes out of their way to go and see them - for all the investment or effort put into their design or construction.

    Why?

    Because they all look the same. People go looking at places where pretty old buildings are found, they like the winding streets and the surprises they find hidden down small cobbled alleys. They're different and interesting.

    And they stand out.

    In other words, what makes you interesting to your customers? After all, they're the ones who need to know who you are and need to know what they'll get. Answer these questions and I guarantee some creative names that really will catch the eyes of your best prospects.

  • Posted by SteveByrneMarketing on 7/15/2013 at 2:28 PM Accepted
    Where are you located, country/region/city? Are you a member of the AAFA? ... https://www.aafa.com/
  • Posted by Gary Bloomer on 7/15/2013 at 7:01 PM Accepted
    Who is your ideal client?
  • Posted by Visual Clue on 7/20/2013 at 2:56 AM Accepted
    Who Suits

    WCH- White Collar Solutions



  • Posted by Gary Bloomer on 7/20/2013 at 10:58 AM Member
    The name needs to be less about being creative and more about meeting the needs of your ideal client. Whot do you serve, in what niche, at what price point, with what frequency?
  • Posted by rjohnni on 7/22/2013 at 6:51 AM Accepted
    'PRO-FITS'


    - means what any financial transaction is intended to become. Plus the hyphen separates the PRO who FITS. Even the PRO-FIT works.

    ThnQ,

    RJ
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