Question

Topic: Taglines/Names

Catchy Name For Kids Educational Website

Posted by team on 9/4/2013 at 9:30 PM ET 125 Points
Am hoping to get some help with a catchy name for a kids educational website in Australia. The site will help parents and children with their transition from day care/kindergarten to schooling.

Would like the name to be short, catchy and memorable as it seems that most popular websites these days follow this protocol.

Have talked to a number of parents at day care centres and schools around the area and they all agree that the concept for the site is a great idea, but it will be the name that sells it to the parents.

The target demographic is parents with children aged 4-7 as they would be the most likely to find the content relevant.

Am open to any suggestions and ideas that you may have :)
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RESPONSES

  • Posted by Jay Hamilton-Roth on 9/4/2013 at 11:37 PM Member
    FromK2School
    GetReadyForSchool
  • Posted by Moriarty on 9/5/2013 at 3:39 AM Accepted
    Gettem Ready!
    Ready Up!
    Readies [a bit like breakkie - do you still say that sort of thing in Aus?]
    Addit
    Addem
    B4Ugo
    Learnit

    I could go on ... do you like the approach? You'd need a strong tagline/copy for any of these as they're not that descriptive.
  • Posted by SteveByrneMarketing on 9/5/2013 at 4:51 PM Member
    KinderWink Academy (of Australia)
  • Posted by Gary Bloomer on 9/5/2013 at 6:13 PM Member
    Your "protocol" is fueled by flawed logic: catchy is not a selling strategy.

    Seek instead to connect your name with a desired search trait, need, or want of your intended audience. Names alone do not sell on their own, but content does. So, what KIND of kids educational content?
  • Posted by saul.dobney on 9/6/2013 at 7:07 AM Member
    Jump2School
    FirstClassSupport
    SkoolDaze
    ToddleUp
    Huppit
    SmallHands
    LittleBigStep
    GreenButterflies
    Ready2Go
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