Question

Topic: Taglines/Names

Tell Me Funcky Name For Fast Food Joint/cafe

Posted by Anonymous on 9/10/2013 at 5:38 AM ET 250 Points
I am starting a new restaurant/cafe in Pune which will serve Pastas, pizzas, Pav bhaji, Burgers, Nachos, Rolls in DESI style. Looking for catchy name and tagline which will attract students. Additionally if anybody can suggest good theme for interior are always welcome
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RESPONSES

  • Posted by Moriarty on 9/10/2013 at 5:51 AM Accepted
    The Indian-Italian Connection - Something special, something tasty

    Bear in mind that you're offering a service, is there anyone in your area that you are in direct competition with? Whatever the answer, emphasizing the things you do best will attract customers who return time and time again.

    Why?

    Because they like what you do. Their money is worth a lot less than the food you serve them. Just make sure that the food and experience is so good that they really flock to your restaurant. As an aside, Facebook and Twitter advertising work very well for your niche. There's a cafe in Utrecht that has attracted roughly 50% of their customers through social media. Well worth a look, especially where students are concerned!

    The Foreign Rajah
    The Italian Raja - Where Rajas Dine

    As to interiors, what have others done in your area? Do people like the interiors (v. important, after all, they're the ones buying!) You start by saying you sell Italian food along with others - which is your specialty? Would an Italian interior be something for you? Look at the restaurants that are full, copy some of their styling too. After all, if they're full they're selling!
  • Posted on 9/10/2013 at 6:05 AM Author
    The restaurant which i am talking about is Cafe style and not big one (Sitting capacity 30-35 person). Hence "Rajas Dine" will not suit. I am thinking of "DESI - MARIO" where MARIO is a italian character with desi look.... Suggest me of this sort.
  • Posted by Moriarty on 9/10/2013 at 6:33 AM Member
    Thanks for responding! When someone from India I always put something about Rajas ... that's just me being a Wessie ;-)

    Bearing what you said in mind: how about ...

    Desi Meets Mario [or the other way around?] Big food in a little place
    big food in a cosy place

    Cosy Desi
    Cosa Desi [as in Cosa Nostra ... only I'm not sure many people would make the Italian connection - this is just me thinking out loud as it were].
    East Meets West [a bit tired? How many restaurants have done that one??]

    I still like Desi meets Mario ...
    Desi Dines Mario ?

    What do you think? Your input here is essential as I'm not on the spot, I'm in northern Europe where it's coming into autumn and it's raining :-(

  • Posted by Gary Bloomer on 9/10/2013 at 6:35 AM Accepted
    Mario as in Super Mario? That would be trademark infringement.
  • Posted by Moriarty on 9/10/2013 at 7:14 AM Member
    We were talking about generic Marios, not specific Marios. Mario is a common enough name in Italy that I doubt that it would involve any infringements.
  • Posted on 9/10/2013 at 7:56 AM Author
    Desi meets Mario is too big name and does not goes well in india.

    Looking for single word name - Probably 5 to 8 characters.
  • Posted by Jay Hamilton-Roth on 9/10/2013 at 8:38 AM Accepted
    I2I (Indian-to-Italian)
  • Posted by Moriarty on 9/10/2013 at 9:08 AM Member
    Now be fair! You mentioned Mario, so I used him. Sure, I've been to India, it was more than a decade ago ... and things change fast in certain areas. You know that.

    How about Italindia
    Little Italy [two words - but it is still an idea for you one worders are InCredibly hard, by the way]
    EastWest
    ItalEast

    Any better?
  • Posted on 9/10/2013 at 9:16 AM Author
    Thanks a lot for quick response. My views below

    Little italy .. Big food chain in India.

    So far i liked EastWest & Marios. Will wait for more options to choose from.

    I am not at all expecting India and Italy connectivity.. hence not ok with ItalEast etc...

    Few words in my mind ... Kudos / Amigos / Eatly

  • Posted by Moriarty on 9/10/2013 at 9:24 AM Member
    I didn't know about Iittle Italy - at least you do :-)

    I don't know why but I like Kudos and Amigos - both have a 'nice' feel to the name. The meaning can come later!

    You could do an Apple knock-off on these like - - - iAmigos

    iKudos
    iMarios
    iItaly - nope, that doesn't work. Anyway you said you didn't want Italies ...

    In another direction how about the concept of a corner, as in it meaning small when used with a cafe?
    EWcorner
    Mario's Corner

    Amigos Corner

    No doubt there are shorter, snappier words for corner, the idea's there.



  • Posted by tt on 9/11/2013 at 2:50 AM Accepted
    I Like Cafe Eataly
  • Posted on 9/11/2013 at 8:28 AM Accepted
    Unique question you have asked.It's interesting.
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