Question

Topic: Taglines/Names

A Punchline For Leadership Coaching / Development

Posted by Anonymous on 10/14/2013 at 2:37 AM ET 250 Points
my company name is 'The Enablers'.
I am a leadership coach & my busines is leadership development through coaching.
My target is CXOs & Family owned business owners.
My unique approach to leadership development is through practice / application.
I coach managers to achieve measurable improvements.

I am looking for a short & powerful punchline for my business.

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RESPONSES

  • Posted on 10/14/2013 at 8:12 AM Accepted
    Check the leadership quotes in Google.Please have a look this:The key to successful leadership today is influence, not authority.
  • Posted by Jay Hamilton-Roth on 10/14/2013 at 8:14 AM Accepted
    Since "The Enablers" doesn't give a hint about what you do (or for who), your tagline needs to make it clear. But your claims of what makes you unique aren't truly unique, so perhaps you can narrow things down based on region, type of business, size of business, etc. Also - what skills do you have that execs would greatly need/request?
  • Posted by Mike Steffes on 10/14/2013 at 8:19 AM Accepted
    The Enablers
    "We help enable your business skills"

    Or, sounding a little less consultative (and a little more powerful)- "We enable your business skills"
  • Posted on 10/18/2013 at 11:24 PM Author
    @ ellarich - I agree...leadership is about influence..
    @Jay - I coach CXOs (leaders in the organization) on various aspects. & hence I call myself Enabler because I only enable them. they have the capacity within them.. i help them discover that.
    Let me elaborate about uniqueness - most leadership training / interventions organizations engage in are trainings / workshops. My uniqueness is in approach that I use in coaching - in which I coach my participants to practice leadership (because doing is what get u to results). I engage with organizations with a pre-set measurable goal which becomes the focus for coachee to do things to achieve the goals.
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