Question

Topic: Taglines/Names

Custom Printed T-shirt Company Needs New Name

Posted by toni0325 on 1/6/2014 at 8:43 PM ET 250 Points
The name of my company as of now is "Custom Discount Apparel". I print custom apparel such as t-shirts, sweatshirts and other promotional items for a variety of events and groups. My main customer is the bar and bat mitzvah family who spends a lot of money on their giveaways so I'd like a more high-end name. I am hoping to choose something all-encompassing and memorable such as the company "Customink" has done. I think something with a play on a graphics term or printing term could work ie impressions, ink, graphics, art, print, design, etc
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RESPONSES

  • Posted by Jay Hamilton-Roth on 1/6/2014 at 9:27 PM Accepted
    Ritual Wear
    Custom Wear
    Custom Memories
  • Posted by Mike Steffes on 1/6/2014 at 11:31 PM Accepted
    HotPress
    "Custom apparel printing"
  • Posted by Moriarty on 1/7/2014 at 5:34 AM Accepted
    I agree that Custom Discount Apparel is sending out the wrong message. Discounting in advertising's something that was frowned on in the 1920s, and we're still at it - there seem to be a lot of people with a lot of money but little sense. They obviously didn't read the right books!

    Now I'm out of my depth when it comes to bar mitzvahs and other Jewish activities - only since most of your trade's from them, wouldn't something that appeals to them be sensible? I'm thinking more of a pun that they'd understand, yet still means something sensible to folk like me who'd not see the joke.

    Now in my suggestions I'm looking at the result rather than the process. You've already told us that your clients are buying gifts that are meaningful and represent a special occasion.

    Here goes ...

    Graphical Gifts
    Uniquely Graphic
    Only Printed Once
    Sole Printer
    Graphic giveaways [well, it sounds good, dunnit?]


  • Posted by toni0325 on 1/7/2014 at 7:26 AM Author
    These ideas are great. I'm also wondering if I should just go a different route and do the whole rebranding thing with a tagline. (Big league printing - we've got all the bases covered) or maybe something that has to do with easy, simple or stress-free which is really what we want our customers to feel like when they use our services.
  • Posted by saul.dobney on 1/7/2014 at 7:49 AM Accepted
    Apparel Customs

    Customwear

    Count Apparel

    Custom Dye Apparel
  • Posted by barch712 on 1/7/2014 at 6:07 PM Accepted
    tee by custom
    tee the way u wanna
  • Posted by woodspunk on 1/8/2014 at 12:12 AM Accepted
    Deep Impressions / Graphic Gifts (Giftware) (Gift Wear) / Personal Prints (Print Wear) / Ink Link / Don of Design or Dawn of Design / Cotton Art / Material Art / The Art Of Cotton...is it even cotton anymore? Oh well, I'm spent.
  • Posted by toni0325 on 1/11/2014 at 10:37 PM Author
    I think I'm going to name the business "Mitzvah Mavens" - mavens is a Yiddish word for expert. I took the advice of one of the contributors and think its best to cater to my customer base who brings in the biggest profit. Thanks everyone.
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