Taglines/Names - brand name for drinking water from Anonymous: MarketingProfs Question 42732

Topic: Taglines/Names

Brand Name For Drinking Water

Posted by Anonymous on 3/11/2014 at 12:29 PM ET 25 Points

pl.suggest world-class brand name for packaged drinking water.

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Posted on 3/11/2014 at 12:32 PM Author

it's useful to new Enterprise
Posted by saul.dobney on 3/11/2014 at 1:22 PM Accepted

Evian. Perrier. Vichy. Spa. Malvern - notice they are all named after the source of the water to make the most of the provenance in order to market the quality, naturalness and mineral properties of the product.

Non-natural mineral waters (ie 'demineralised treated waters') from Pepsi is Aquafina and Dasani from Coca Cola so if that's what you mean...

Qanat

Letap

Glacia

Kalara

HHo / hOh
Posted on 3/11/2014 at 2:22 PM Accepted

We can offer suggestions, but if you are truly serious about finding a world-class name you probably want to hire a naming expert to focus on the project a lot more than we will be able to.

Where/who is your primary target audience? Why might the target audience buy your brand when there are so many other alternatives on the market? What makes your water different/better?
Posted by Gary Bloomer on 3/11/2014 at 6:36 PM Accepted

What sets your water apart from every other brand of bottled water? Who is your ideal buyer? Where will people buy this water and in what kind of container? What makes your water better or special?
Posted by Prue on 3/11/2014 at 10:48 PM Accepted

Life Essence