Question

Topic: Taglines/Names

An Attractive Slogan Linked With Our Travel Agency Name

Posted by ailink.tnt on 3/24/2014 at 1:38 AM ET 25 Points
The name of our travel & tour is "Asia International Link Travels & Tours".
We are doing Inbound and Outbound around Asia and Europe.However, our agency can do any type of tours and We are also offering and arranging different types of tour which are FIT Tour, Incentive Tour, Tailor made Tour, Trekking Tour, Package Tour, Daily City Tour, Cruise Tour and as well as Hotel Reservation Service, Language Guide Service, and Visa Service.

I would like to make an attractive slogan which should be linked with our Travel Agency Name.

Any help would be greatly appreciated!

Thanks a lot in advance...

Read more: https://www.marketingprofs.com/ea/qst_question.asp?qstid=16913#ixzz2wr3yZ7P...
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted on 3/24/2014 at 3:35 PM Accepted
    Why do you want this slogan? Do you feel your name doesn't adequately convey what you do?

    Tell us about your target audience? Who are they? Where? What do they expect from you? Why would they choose you over another travel agency? What makes you different from, and better than, your competitors?

    What important and unique benefit do you want the slogan to communicate? (Remember it's only going to be 4-6 words.)
  • Posted by tcgren on 3/26/2014 at 2:18 PM Accepted
    The only gap with your company name is that being "Asia Link" it makes the consumer think that Europe isn't included.
    Do you focus on individuals/families, small groups or large groups?
    Experiential or sightseeing? Eco-friendly or all types?
    Business, educational, personal, families, youth vs. retirement age?
    Low-cost? All-inclusive? Luxury?

    My initial thoughts without any further input are: "The world is your playground. We'll do all the work."
    Or possibly: "Taking you on an adventure: Wherever. Whenever."
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Taglines/Names)