Question

Topic: Taglines/Names

Unique Name For Clothing Business

Posted by agarwal.niraj712 on 10/12/2014 at 8:21 AM ET 250 Points
Hi, i am opening an clothing showroom recently and i want a unqiue catchy name for my showroom. The showroom is an exclusive store for clothing apparel and the target customers will be high-end users.Its an multi-branded retail outlet with a vision to provide credible brands to our customers. My hometown is a bit backward area in terms of infrastructure development but people out here are very much trendy and are more brand concious then urban people.Kindly suggest some unique name so that it helps my business to grow. thank you!
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RESPONSES

  • Posted by Jay Hamilton-Roth on 10/12/2014 at 9:12 AM Accepted
    Fashion Forward
    Best Of The Brands (Boutique)
    Brand Excellence
  • Posted by Gary Bloomer on 10/12/2014 at 11:21 AM Accepted
    A unique, catchy name will NOT help your business grow. Only a steady stream of thrilled, repeat customers who are eager to buy from you again and again and who are also more than happy to tell their friends about you will do that. The people that buy from you will buy from you for their reasons, not on the style of name you adopt.

    What evidence do you have to support your assertion that buyers in your town are more sophisticated than buyers in an urban environment? Do you simply think this? Or do you have clinching, double blind survey support to back up your point?
  • Posted on 10/12/2014 at 1:16 PM Accepted
    It would help us to understand your target audience better. Who are they? Where do they work? Where do they shop now? What brands do they like? How often do they shop for clothing? How do they decide what to buy and where to shop? What words do they use to describe the ideal retail outlet for clothing?

    A good name resonates with the customer. It's not so important that it sound good to the owner/proprietor. That's why it's important to really understand the target audience.
  • Posted by agarwal.niraj712 on 10/22/2014 at 12:00 PM Author
    how about fabstyle or gen-next?
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