Question

Topic: Taglines/Names

Simple Transitions Taglines For Senior Startup Bus

Posted by trabe on 5/19/2017 at 3:25 PM ET 25 Points
Looking for help on creating a tagline for a start-up. Business will be called Simple Transitions. Target market seniors transitioning from home to an apt, assisted living, nursing home or condo. Product offerings will include placement services, estate sales, home sales, organizing, downsizing, moving to/from home or apt.
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  • Posted by Jay Hamilton-Roth on 5/19/2017 at 4:01 PM Accepted
    Who is your customer: the seniors or their family members?
    What area do you serve?
    What differentiates you from others in your region?
  • Posted by trabe on 5/19/2017 at 4:24 PM Author
    Customer - sometimes the customer will be themselves other times it will be family members making decisions for their parents. It all depends if there was an event that occurred which forces the senior out of their home.

    Area Serving - Wisconsin; more specifically S/E WI

    Points of Difference - This is a one of a kind type of business as I found a niche in the marketplace. We will be a one-stop shop for all senior needs with: 1) Free placement services to Assisted Living or Nursing Home for the senior 2) Downsizing their home or Rightsizing the senior into their apartment, condo (basically going from a 3 bedroom home to an apartment) 3) Organizing their existing or new home with floor planning; perform estate sales; digital inventory if the family requests 4) Transitioning their home for home sales or remodeling or aging-in-place 5) moving in/out which includes packing/unpacking and getting them set-up 5) Offering Home Care Services such as meal preparation, companionship, etc 6) Offering Hospice Services as needed/requested
  • Posted by trabe on 5/19/2017 at 4:26 PM Author
    6) Plus we will be offering online sales for any items not sold at the estate sale.
  • Posted by Shelley Ryan on 6/12/2017 at 7:04 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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