Question

Topic: Taglines/Names

Need Help Creating A Tag Line For Retail Gift Shop

Posted by Anonymous on 12/16/2004 at 6:07 PM ET 250 Points
We currently own a retail home and garden decor gift shop. We are changing our direction by offering accents for the home and garden that are natural in material but is targeted for the downtown, urban dweller. We want to provide home decor that has a contemporary and natural feel but are struggling to come up with a eye catching tag line to compliment our business.

I have these ideas and was hoping for some feedback and/or suggestions:

Natural accents for home, garden & life.
Contemporary accents for home, garden & life.
Natural accents for living.
Natural accents for urban life.
Unique décor for urban living

Any thoughts or help you could provide would be very appreciated!
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted by SteveByrneMarketing on 12/16/2004 at 6:46 PM Member
    I think I understand "natural" materials but could you confirm please -- wood, stone, etc. examples?
  • Posted by SRyan ;] on 12/17/2004 at 1:27 AM Member
    What's the name of the store?

    And as Steve has requested, can you give us some example of the types of new products you want to carry?
  • Posted by Janet O. on 12/17/2004 at 12:57 PM Accepted
    How about --

    Shop Name: Earth & Water
    Tagline: Natural Decor for Contemporary Living
  • Posted by SteveByrneMarketing on 12/17/2004 at 3:06 PM Member
    Earth & Water --


    - Nature’s Urban HouseScapes
    - Bringing Nature to Urban Living
    - Urban Life with Nature All Around

    I'll keep thinking ..

    - Steve
  • Posted by SRyan ;] on 12/17/2004 at 4:39 PM Accepted
    Actually, I think some of your own ideas work very well, shayk. Here's one more:

    "A natural touch in the urban home."

    or a slight variation, like
    "The natural touch for the urban home."

    You get the idea...
  • Posted by ReadCopy on 12/17/2004 at 5:28 PM Member
    Your tagline MUST mirror your primary benefit (not quiet sure what the primary benefits is for you !)
    Taglines are usually better recieved and remembered when they incorporate a company, product name or brand (this is usually only necessary for large global brands or where there is a lot of competition).

    NOTE: A tagline is part of your brand personality, if you are putting this much effory into your tagline, don't skimp on logo, publicity, style, advertising etc otherwise this work could be wasted!

    IDEAS:
    "The natural choice"
    "Natural Living"
    "The living World"
    "Natures Choice"

    Good Luck
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Taglines/Names)