Topic: Student Questions

B2b Challenges Faced By Decision Makers In Apac

Posted by muthukumar.v on 25 Points
What are the challenges facing by marketing decision makers to market their Business or Service or Product in APAC region? kindly share your thoughts.
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  • Posted by Jay Hamilton-Roth on Member
    Is this a homework assignment? If not, what's the background behind your question?
  • Posted by Gary Bloomer on Member
    This reads like a homework assignment.

    What do YOU think the answer is?

    What are YOUR thoughts?
  • Posted by Peter (henna gaijin) on Member
    Right now, one of the major challenges is that much off APAC is still holding to strong covid precautions. If borders re open, you likely would have to quarantine, which really limits business travel. The B2B marketing/sales usually requires a bit of face to face time in APAC, as relationships are more important

    A huge issue is how different the different parts of APAC are, In North America, the 2 main markets (Canada and US) are pretty similar. Europe is now tied together pretty well by the EU for the main markets. The biggest markets in APAC, China, Japan, and India, and each very different from the other.
  • Posted by muthukumar.v on Author
    Hi dear all, sorry for late reply. I am doing some research and study about marketing. Looking for the challenges and once identified the challenges will try to find the solutions for that.
  • Posted by mgoodman on Moderator
    The challenges differ by market and by industry and segment. There is no one-size-fits-all challenge for marketing in APAC.

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