Even the best Sales Enablement Plan can get outdated. How can you keep your plan healthy and current? With Martech and Sales Stack integration! The best Sales Enablement Plans use a sales content management library, working with account-based marketing. Learn how to integrate your Martech with the Sales Stack in Session 4 of Pam Didner's Sales Enablement: Aligning Marketing and Sales Working Webinar Series.

In Session 4, you'll discover...

  • Why a sales content management library makes your life easier when mapping out your content strategy
  • How to integrate your martech with the sales stack to optimize content results
  • The benefits of account-based marketing (ABM) and how to coordinate content with Sales team accounts
  • How to create a feedback loop so your marketing content improves over time—and doesn't go stale!

Join Pam Didner for the final session of her Sales Enablement: Aligning Marketing and Sales Working Webinar Series. You'll learn what it takes to keep your Sales Enablement Plan running and optimized—and how good feedback will make your marketing easier and more effective.

This is part of the Sales Enablement: Aligning Sales and Marketing Working Webinar series (a PRO Exclusive). One part workbook. One part webinar. 100% designed to increase your impact on the Sales process.

Be sure to register for each webinar individually:

June 9, 2022

Closing the Gap Between Sales and Marketing

Your customers want great content. Your sales team wants your support! Learn how to ensure your marketing content is just what Sales needs.


June 16, 2022

Preparing Your Sales Enablement Plan

Discover the steps to a successful Sales Enablement Plan that increases revenue and makes life easier for you and the sales team.


June 23, 2022

Creating Your Sales Enablement Plan

Learn how to create a three-step Sales Enablement Plan that builds a successful relationship with Sales.


June 30, 2022

Keeping Sales Enablement Going

Identify how to use continuous feedback and communication to strengthen and refine your new Sales Enablement Plan now… and into the future.


June 9, 2022

Closing the Gap Between Sales and Marketing

Your customers want great content. Your sales team wants your support! Learn how to ensure your marketing content is just what Sales needs.


June 16, 2022

Preparing Your Sales Enablement Plan

Discover the steps to a successful Sales Enablement Plan that increases revenue and makes life easier for you and the sales team.


June 23, 2022

Creating Your Sales Enablement Plan

Learn how to create a three-step Sales Enablement Plan that builds a successful relationship with Sales.


June 30, 2022

Keeping Sales Enablement Going

Identify how to use continuous feedback and communication to strengthen and refine your new Sales Enablement Plan now… and into the future.


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THIS PRO WEBINAR FEATURES:

Pam Didner
KEYNOTE

Pam Didner is a veteran B2B tech marketer, host of the B2B Marketing and More podcast, and author (Effective Sales Enablement and Global Content Marketing). Her forte is creating successful global marketing plans to meet local marketing and sales teams' needs. Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce.

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