How to Add Live Streaming Video to Your Marketing Mix
- Ashley Faus
- Kerry O'Shea Gorgone
- Thu, Oct 19, 2017, 12pm ET
- 60 minutes
When Periscope came online it fundamentally changed video marketing. It gave live streaming video to the masses. Now, with other companies offering live streaming video opportunities (think Facebook, Snapchat, Instagram, and YouTube), it's become a must-have in every marketer's quiver. But how exactly do you get started with it?
In this Teach Me How seminar, you'll learn how to use live stream video to connect with your community; the pros and cons of choosing a live streaming app over a traditional video, webinar, or podcast; and the types of stories you can tell with these emerging platforms. You'll also discover how brands across several industries have had success with live streaming video.
Bonus! Seminar attendees get this How-To Guide!
Video Marketing: How to Roll Video Into Your Media Mix
In this guide, you'll explore the benefits of video marketing, the variety of video formats, and how to make video on a budget. You'll also look at how to use social media with video and strategies for cashing in on video. By the end, you will learn just how easy it is to add video into your content marketing mix.
Ashley Faus is a marketer and writer by day, and a singer, actor, and fitness fiend by night. She handles content strategy and product marketing at Skyport Systems, and her work has been published on Forbes, Time.com, and MarketingProfs.
Who Should Attend?
Anyone who wants to learn how to incorporate live stream video into their marketing mix.
What Will You Learn?
By the end of this seminar, you'll be able to:
- Pinpoint hosting styles you can use to communicate your message
- Identify the right channel for your video content
- Use live stream video to engage with your social community
About Teach Me How Seminars
Teach Me How seminars are live, 60-minute webcasts with actionable, tactical takeaways. Not your typical seminar, these highly interactive events explain a topic in an interesting, engaging, and entertaining virtual setting. Each seminar comes with a detailed How-To Guide and a step-by-step Action Plan. Other seminars tell you what you should do—ours teach you how.
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