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What's with people who believe posting quotes on their social media pages will build their brands or help them gain followers? Come on, let's get real! These quoters are either lazy, can't write, or thinkĀ  frequency is key to their marketing. Surprise ... They're not!

Here are a few recent examples:



  • "Let us be grateful to people who make us happy; they are the charming gardeners who make our souls blossom." (Marcel Proust)


  • "There's only two types of people, those who lift up and those who pull down. The difference is how you think about yourself." (Lou Holtz)


  • "If you always do what you've always done; you'll always get what you've always gotten." (Goethe)


  • "Promise to be just as enthusiastic about the success of others as you are about your own." (John Wooden)


  • "That's the secret to life ... Replace one worry with another." (Charles M. Schulz)


  • "He who chooses the beginning of a road also chooses the place it leads to." (Harry Emerson Fosdick)


Get the picture? If I had wanted to read inspiring words, I'd have bought a motivational book or sought out a therapist. All I want to do is unfollow these quoters who have nothing original to say or anything of interest to share. Booooring.

What do you think of the quoters among us? Do you read these posts? Do you unfollow them? Or do you enjoy these inspiring words? Do these quoters encourage you to engage or do business with them?

Got any interesting/funny/stupid social media quotes to share?

Continue reading "Posting Quotes is NOT Marketing" ... Read the full article

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ABOUT THE AUTHOR

image of Elaine Fogel

Elaine Fogel is president and CMO of Solutions Marketing & Consulting LLC, and a marketing and branding thought leader, speaker, writer, and MarketingProfs contributor. She is the author of the Beyond Your Logo: 7 Brand Ideas That Matter Most for Small Business Success.

LinkedIn: Elaine Fogel

Twitter: @Elaine_Fogel

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