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  • Can you spot a real from a fake? Here are some tips to determine whether the Instagram influencers you work with are as influential as they claim.

  • Want to increase your social presence while also boosting employee engagement? Here are 10 steps to launching a successful employee advocacy program.

  • Promoting your content on the right platform at the right time can make all the difference in establishing your brand as a thought leader. Here are four steps to help you get there.

  • Promoting your content on the right platform at the right time can make all the difference in establishing your brand as a thought leader. Here are four steps to help you get there.

  • Musician, marketing expert, speaker, and author Damian Keyes shares social media insights from his experience building a $60 million business in the music industry. He also discusses his new book, The Rule-Breaker's Guide to Social Media.

  • Less time scheduling social posts means more time creating great social content. Here are some tricks for creating an efficient scheduling process and three tools that can help you get your content seen.

  • Less time scheduling social posts means more time creating great social content. Here are some tricks for creating an efficient scheduling process and three tools that can help you get your content seen.

  • There is a significant disconnect between what marketers post to social media and what consumers want to see brands post, according to recent research from Sprout Social.

  • There is a significant disconnect between what marketers post to social media and what consumers want to see brands post, according to recent research from Sprout Social.

  • Looking for some social media marketing inspiration? Go beyond standard posts with these four unique and effective campaigns.