What makes a team effective? Which qualities set successful groups apart from other groups?

To find out, Google conduted more than 200 interviews with its employees and looked at more than 250 attributes of 180 active Google teams.

The primary finding of the analysis was that how team members interact, structure their work, and view their contributions matters more than the traits of individual employees.

Specifically, the researchers found five key group dynamics set successful teams apart from other teams at Google.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji