The report was based on data from a survey conducted in 2018 among 1,030 consumers age 18 and older in the United States.
Some 58% of respondents say they most prefer to see television advertisements among various mediums. Only 13% of consumers cite online ads, and just 11% cite either social media ads or print ads:
Take the first step (it's free).
You may also like:
- Five Tips to Ace This Holiday Season With Search Ads
- The Most Effective PPC Ad Channels
- The Meteoric Rise of Podcastingâ€”and Podcast Advertising [Infographic]
- Memorable Ad Jingles: Can Consumers Recall Classic Commercial Tunes?
- Holiday Marketing in October? Why Ad Campaigns Should Start Early [Infographic]