Get your all-access season pass to all courses with a PRO subscription. Save 40% through June 13 with code GOAL.

Marketers say succeeding on local search often simply comes down to a business's location, according to recent research from Moz.

The report was based on data from a survey of more than 1,400 local marketers who work either in-house for businesses or for agencies.

Nearly one-third (32%) of respondents say they believe proximity to the searcher is the most important factor that determines a high rank in Google's Local Pack (the small set of local business results that often appears at the top of search result pages).

Some 22% of respondents say local search is too diverse to identify a single top ranking factor.

Sign up for free to read the full article.

Take the first step (it's free).

Already a registered user? Sign in now.

Loading...

ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji