The Internet is full of blogs from companies and individuals.

So, how can you ensure your blog stands out and builds a loyal audience?

An infographic (below) from Media Update explores some keys to blogging success.

Specifically, it looks at four essential pillars of a great blog: consistency, creativity, information, and uniqueness.

Check out the infographic:

4 pillars of a great blog infographic 

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ABOUT THE AUTHOR

image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji