Question

Topic: Taglines/Names

Slogan For Online Women's Clothing Store

Posted by Anonymous on 1/27/2007 at 10:42 PM ET 1050 Points
We posted this question before but only got a few responses so are posting again with more points!

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We are creating a site that is focused on selling women's designer clothing but at good deals. Many women want to purchase designer clothing, but do not want to pay $200 bucks for a pair of jeans, so we post them online when they are on sale.

The name of the site is Shoperella (Cinderella inspired) It was also pretty woman inspired (specifically when Richard took her shopping and the music came on...) We won't be using anything related to Pretty woman of course (trademark stuff) but this may help you see our mindset as far as what we want to offer. There is a lot we can do with this but I am having a total mind blank due to all of the other decisions I have to make, so please be creative, go wild! We received a few ones we liked including:

Shoperella
High Fashion. Fantasy Prices.

Shoperella
Prices Even Your Stepsisters Can't Hate

Shoperella
You Paid How Much?

Shoperella
We find the deals. You get the clothes.

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We would love to have some sort of play on words as it relates to Cinderella.

Any other suggestions for a great slogan??

Thanks for your help!

Shoperella!


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RESPONSES

  • Posted on 1/28/2007 at 9:18 AM Member
    Hi --this sprang to mind --


    Shoperalla
    Your Fairy Godmother has arrived.


    Positive Thinker
  • Posted by darcy.moen on 1/28/2007 at 1:09 PM Member
    Shoperalla

    High fashion at reasonable prices

    Big Style & Fashion, little price tags
  • Posted by charles.stannard on 1/28/2007 at 6:54 PM Member
    Shoperella
    Designer clothes without the pumpkin.
  • Posted on 1/28/2007 at 9:07 PM Member
    We put the fairy Godmother out of business

    Who needs a Fairy Godmother with Shoperalla

    Fanstay prices For Wicked Threads

    Who needs Pumpkins and Mice, when you've got us

    A wardrobe for a queen on a maids salary

    Fit for a queen priced for a pauper


  • Posted by Tracey on 1/28/2007 at 10:57 PM Member
    I really like your first idea best - "high fashion, fantasy prices". That says what you do, links to the name, and is quick to say & easy to remember.
  • Posted by darcy.moen on 1/29/2007 at 7:05 AM Member
    Fantasy Fashions at dreamy prices
  • Posted by rjohnni on 1/29/2007 at 7:54 AM Accepted
    The idea is fantabulous...and so is the image of Gere out with Roberts. With Orbson singing in the back.

    Now the point is about

    Shoperella: Where you happily shop forever

    : magical designs. magical prices

    : High fashion. Higher value

    : Couture. At Pret rates

  • Posted by TenaciousMarketer on 1/29/2007 at 4:16 PM Accepted
    Hi, Shoperella! Love the name. When it comes to writing slogans, the shorter the better.

    I suggest reworking your first choice to read:

    "High Fashion at Fantasy Prices."

    Short and sweet. That's the best way to attract your target's attention.

    Best of Luck!

    Maria
  • Posted on 5/11/2007 at 6:59 PM Member
    Not to be a skeptic BUT when I have done any searches for Shoperella I come up with student related projects. I would like to know if this was a real company opportunity or not. It generated a lot of response and interest.

    Postive (really, I am) Thinker
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