Question
Topic: Taglines/Names
Tagline For B2b It Firm
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Our history is in the CAD visualization software industry, but we are now expanding into IT products/services. Our target market is mainly engineers or quoting/estimating workers in the manufacturing industry. However, the owner also wants us to expand into other markets (healthcare, banks, etc.) to provide IT products and services.
As you can see, I have my work cut out for me! We want the tagline to convey an image of speed and efficiency in a warm and friendly manner. Our old tagline was "Leaders in Collaborative Solutions," which is too vague and cold.
Thank you!