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Know-How Exchange

Topic: Taglines/Names

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Any Ideas For A Name For A Women's Fitness Studio?

Posted by Anonymous on 250 Points
We are in need of a unique, new name for our fitness studio. Currently called, The Girls Room, we need to make a change due to other businesses with a similar title. Our classes include everything from bootcamp to pole fitness to ballet to zumba. Our memberships are Diva, Princess and Goddess.

  • Posted by Puru Gupta on Accepted

    Since you intend to open a Women's Fitness Studio, you need to have a name that is appealing to women across age groups. Keeping this in mind, "Girls" tag might not fit well with all age groups. However, the name should give the impression of "a place where they can come and spend time, stay fit and relax as well" - If my understanding is correct on this, then you could look the following attributes -

    a) Association with Pink -
    "The Pink Room"
    "Pink Radiance"

    b) Surrogate to associate with Women's Club -
    "Her Den"
    "Earthy Angels"

    c) you could tweak few words to convey the meaning, as well as associate with women -
    Hale - Her

    These are few ones I can think of. In case you have any other direction in mind, feel free to comment.

    Hope this helps!
  • Posted on Accepted
    Sirens Fitness
    Diva Fitness

  • Posted by mgoodman on Accepted
    So who are these women? What do you know about them? Where do they live? What are they seeking when they come to you? Is it mostly social, or mostly fitness, or mostly health, or mostly feel-feminine, etc? What is the most important benefit for THEM?

    This isn't about what YOU want to do. It's about what THEY want (and would pay for). Let's focus on your customers' most important need and work from there.

    We can help, but we need to understand the target audience if we're really going to do a good job coming up with a name that will help your business. And if that's not the goal, then just call it ABC Enterprises. It won't matter.

    P.S. Just an unrelated suggestion: When you redo your website, lose the Flash. It's hurting your search engine results. Search engine bots can't see you.
  • Posted by Jay Hamilton-Roth on Accepted
    If you want to keep a similar sounding name, consider: "Girls Zoom Fitness" or "Girls Vroom Fitness".

    Or, consider: Shakti Fitness or Lakshmi Fitness.
  • Posted on Author
    Our colors are purple and black. Target audience is 30-45, but we draw in women from all age groups 18-65. Tag line is 'Have Fun. Be Fit. Look Fabulous.' And the goal is to make fitness fun so you are more likely to continue to make it a daily habit. Audience currently likes The Girls Room with TGR being a catchy abbreviation, however, for business purposes, we need to make the change. Women come for fitness and are typically pleasantly surprised to also find their self-confidence and close friendships as well. We are not new as we have been opened for 6 months and the name change will come when we change locations in another 6 months.
  • Posted by StarsDie on Accepted
    I would add some atmosphere and style in the name, but still would make it somewhat abstract, without "girl/woman/lady etc." thing in it. The word "fusion" is about what you do, and it sounds nice. I'm sure many studios use it already, but you can play with the words and create something original.

    Fusion Theme
    Fusion Style
    Fusion Vogue
    Fusion Fad
    Fusion Time
    Fusion Air
    - or -
    Create Fusion
    Evoke Fusion
    Generate Fusion
    Feel Fusion

    Of those, I like "Fusion Vogue" or "Feel Fusion" the best.

    Hope it helped a bit.

    Good luck.
  • Posted on Accepted

    how about:

    Eden Fitness

    Venus Fitness

    Funky fitness rooms

    Sassy studios

    House of diva

    power parlour

  • Posted by NovaHammer on Accepted
    Only Room For Girls

    Your tagline highlights your mission!


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