Limited Time Offer: Save 40% on PRO with code GOPRO2018

Real-World Education for Modern Marketers

Join Over 600,000 Marketing Professionals

Start here!

Know-How Exchange

Topic: Taglines/Names

Search more Know-How Exchange Q&A from Marketing Experts

This question has been answered, and points have been awarded.

Name For An Art Studio?

Posted by Anonymous on 25 Points
I am looking for a new name for my art studio. Currently I am using "The Art of Angella Goodon". Even though it is direct and to the point, I don't find it very catchy. As well, I have developed a new style to my art and would like my "new studio name" to reflect this. The new style has a lot of colors, bold lines and a somewhat "doodled" feel to it. I would like to have the name include the words "tangled", "twisted" or "inspire". Any suggestions out there? I am open and appreciate all suggestions!

Here's a link to my website so you can get an idea of what my "new" style looks is located in the Gallery tab - Mixed Media section...

  • Posted on Accepted
    Guess what? It doesn't make one iota of difference whether you find your present name "catchy" or not. "Catchy" doesn't sell anything. What you have to have, like it of not, is a name that appeals to your potential customers/clients...and you've got that. You've also got an investment in the reputation that name has built for you. Why scrap that?

    So your style of art has changed. Big whoop. All artists evolve over time. The best advice I can offer - though you obviously won't like it - is to continue using your present name, the name that got you the reputation you have, the customers you have - The Art of Angella Goodon." It's a perfectly find and totally effective name!
  • Posted by Jay Hamilton-Roth on Accepted
    What words do your customers use to describe your art or better yet, how your art makes them feel? Start with these words in crafting your new name...
  • Posted by on Accepted
    Oh, Phil, you are such a hard taskmaster! I agree with you that Angella should not throw away the brand she has built up, but I think we can help her evolve that a bit to encompass her new work.

    Angella, I suspect it would be a mistake to focus too hard on the "tangled" and "twisted" elements in case a) you decide to move on to additional styles and b) in case it might hamper your earlier collections' sales.

    So, how about something like...

    Inspirational art by Angella Goodon

    The art of inspiration by Angella Goodon

    The infusion of art by Angella Goodon

    Transformational art by Angella Goodon

    Encompassing art by Angella Goodon

Post a Comment

Most Popular

MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that MarketingProfs: Your data is secure with MarketingProfs SocialSafe!