Question
Topic: Student Questions
Marketing Is Satisfying Customers Needs And Wants
Marketing has often been defined in terms of satisfying customers' needs and wants. Critics,however maintain that marketing goes beyond that and creates needs and wants that did not exist before. According to these critics, marketers encourage consumers to spend more money than they should on goods and services they do not need. Do you agree or disagree? Justify your response with specific,relevant and current examples
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