Question

Topic: Taglines/Names

Member-get-a-member Campaign Title

Posted by Anonymous on 8/23/2006 at 2:38 PM ET 125 Points
I work for an Association and we do a "member get a member" campaign every year and we always call it "Member-get-A-Member" and I'm looking for a new title for this campaign. Basically the idea is that if you are a member and you get someone else to join you can will be rewarded. It's a referral program basically.

Any thoughts and all ideas are welcomed.
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RESPONSES

  • Posted by pghpromo on 8/25/2006 at 1:22 AM Accepted
    Here are some fun ideas:

    The HEADS UP! Campaign
    The BODY DOUBLE Campaign
    "2006: Go Get Your ONE!"

    That last one listed above might best be suitable if your campaign is framed as a competition among current members, wherein the only qualification for prize consideration is to successfully recruit ONE person.

    -- Paul
  • Posted on 8/25/2006 at 9:49 AM Author
    The Association is a Pharmacists Association. Great ideas. Keep them coming!
  • Posted on 8/25/2006 at 9:52 AM Author
    One of our biggest marketing points it the fact that we are the only Pharmacy Association in our state that fights for legislation to benefit the profession. I was thinking maybe:

    Making our Voice Louder campaign or something along those lines.

    Any thoughts?
  • Posted on 8/26/2006 at 5:53 PM Accepted
    PharmClout - Speaking Out for Stronger Legislation

    PharmReach- Membership Outreach

    Member2Member
  • Posted by Frank Hurtte on 8/28/2006 at 4:08 PM Accepted
    Vitemin - inVIT -em -in
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