Question

Topic: Taglines/Names

Tagline Ideeas For High-end Maid Service Florida

Posted by Anonymous on 8/29/2006 at 9:48 PM ET 125 Points
I'm having a hard time coming up with a slogan / tagline for a high-end / executive maid service. We are located in the Tampa Bay area, Florida looking to expand.

Company name: 411 Maid Incorporated
domain names: 411maid.net/org/biz
1866411maid.com/net/org/biz
toll free # 1-866-411-Maid

So as you can see I'm invested in the name. The reason for the name was that we are like a now it all when it comes to maid services, maybe spin a nationwide maid service directory ( mostly for link exchange or lead generation ) & still give us the oportunity of slowly expanding but having the brand out there.
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RESPONSES

  • Posted on 8/30/2006 at 3:00 AM Accepted
    411 Maid Inc. is another way to go. Checked, Interviewed, Available.

    We're serious about luxury help.

    411 Maid Inc. got the magic of Luxury Help

    Choosy womyn choose 411 Maid Inc.

    Mommy or 411 Maid Inc?
  • Posted by hkopel on 8/30/2006 at 8:46 AM Accepted
    411 Maid doesn't convey the high end executive world, so your tag line needs to do a little overtime.

    Because when you look good, we look good.

    You take care of business, we'll take care of the office.


    ??
  • Posted by Frank Hurtte on 8/30/2006 at 10:54 AM Accepted
    Trusted help for executive families

    Earnest Service for the family executive
  • Posted on 8/30/2006 at 1:00 PM Accepted
    The only information you need on clean

    Trustworthy, professional services tailored to your needs.

    There is no finer luxury than a clean home.

    Take care your your biggest investment- Clean Your Home.

    Your Suits are pressed, Your Car is Detailed.. but is your house clean?

    Come home to clean and spotless santuary after a long day.
  • Posted on 8/30/2006 at 4:32 PM Accepted
    Can I be totally honest in an effort to be constructive?

    411 Maid does not suggest a high-end, executive maid service to me. If you are truly targeting this market, I am afraid your brand name is going to hurt you. You need a name the projects more prestige. "411" is everyman's solution, not something for the elite.

    I realize you are invested in the name, but it is one of the most critical pieces of your future success especially in this highly competitive market. I am assuming that since you don't own the .com for this name, someone else does. Do they also own the trademark on the name? If so, your choice about whether or not to change names just got easier...you'd better or you might get sued.

    Thoughts?

    JMR for Focus Fields
  • Posted by jpoyer on 9/8/2006 at 9:51 PM Accepted
    I do think the name is an issue with your target market, but with a good tag and a strong approach, I think you could make it work...

    Some ideas with your current name:

    411 Maid Incorporated ... Serving discerning households
    (individuals, families, executives, or who you are targeting)

    411 Maid Incorporated ... Professional maids serving discerning households

    411 Maid Incorporated ... Domestic cleaning at its finest

    411 Maid Incorporated ... Your personal cleaning professionals


    Best wishes,

    Jennifer
    XPRT Creative
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