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Topic: Student Questions

14 P's Of Marketing

Posted by Anonymous on 8/9/2008 at 2:23 AM ET 25 Points
can u plz tell me abt the 14 o's which r recently added into the markiting mix
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  • Posted by basit khan on 8/9/2008 at 11:14 AM Accepted
    since i have been experienced n studied marketing i have never come acrossed with 14 P's.

    help anybody in this regard please!
  • Posted by Levon on 8/13/2008 at 7:59 AM Accepted
    There are generally 4 Ps of Marketing: Product, Place (Distribution), Price and Promotion. If you are taking a International Marketing class it could be expanded to include additional P's like: Political, Power, etc.
  • Posted on 8/13/2008 at 1:46 PM Author
    14 p's of marketing is derived frm the mc carthy model any ways thanx
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