Know-How Exchange : E-Marketing

There is nothing on this web site to tell me who I'm buying from. Why should I choose this company over any other company, especially with internet fraud running rampant. You need to have some info about the business here... preferably something that helps people overcome concerns of fraud.

If I want to purchase something from your site, why do I need to provide my gender and date of birth?

Add analytics so you can see the effects of your website changes.

Dear Mgupta_in_uk,

You could begin by removing the needless apostrophes (see below), and spelling "accessory" properly.

ACCESSORIE DESKTOP's

ACCESSORIE LAPTOP's

DESKTOP's

LAPTOP's

TABLET PC's

PRINTER's

SCANNER's

Then, tell people what it is you're selling.

If you're selling name brands of electronics, say so, don't just rely on images to do your talking for you. Which brands? Let's see some logos and some proof that you're on the up and up. A few lines of text on your home page saying name brands, blah, blah, blah will help.

Er? Alas, your buyer's gender and date of birth are, frankly, none of your business and are really of no use to you in terms of buying profile. Gender? Possibly. But date of birth? No. I think not.

And with your payment icons greyed out and there being no contact information on your contact us page (communication is a two way process), you lack credibility.

So, colour for credit card and Pay Pal icons, and a name (your name), address, and free telephone number on your contact page.

You also need return policies, and refund and guarantee information posted somewhere where people can see it BEFORE they pay for whatever it is they're ordering.

I hope this helps.

Gary Bloomer
Wilmington, DE, USA