Question

Topic: Career/Training

Required Marketing Trainer In Dubai

Posted by Anonymous on 8/28/2009 at 4:45 PM ET 250 Points
Dear All,

I am working in a foodstuff company for past seven years. I joined as 'Sales Coordinator' but with the passage of time i have reached to the position of 'Product Manager'. The core issue is that i am not an MBA or marketing graduate but my current responsibility requires a lot of marketing exposure. My boss expects creative ideas from me but honestly speaking i am struggling. I am very good when it comes on operations and even my boss appreciates that but when it comes to hardcore marketing he is not much comfortable with me. I am working in Dubai and need urgent help to atleast learn basics of marketing from some professional. I would prefer to take some face-to-face lectures to have sufficient knowledge to fullfill my job requirements.

Thanking you in advance for your valuable advice...
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RESPONSES

  • Posted by ilan on 8/28/2009 at 5:01 PM Member
    Are you able to get out of Dubai and spend time learning the business somewhere else?
    I can't see you learning marketing from e-mails...
    I teach marketing in two universities, and let me tell you, its hard stuff, and you must spend at least 2-3 years in order to understand all aspects of it.
    The minimum is a certificate in Integrated Marketing Communications, which will take you at least 10 months to complete.
    So where are you ready to start?
  • Posted on 8/28/2009 at 7:56 PM Accepted
    If you are serious about wanting this kind of instruction and mentoring, I'd consider an on-site period in Dubai, followed by several weeks of remote mentoring, followed by another on-site session. At that point we can both reassess.

    I have the credentials ... as a brand manager, senior marketing executive, adjunct professor for undergraduate and graduate students in market research and marketing strategy, consultant and mentor. I have also done some consulting work for a company headquartered in the Emirates.

    Interested? Contact me offline using the email address in my profile. (I'm located in the New York area.)
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