Question
Topic: Taglines/Names
New Bus Coaching/development Consultancy
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I need a personality/tag line for the business. Wanted something a little catchier than "people and performance" or "releasing potential"...Been thinking around the "bright thinking"..."classic methods, new ideas". Themes are around expertise. partnership.
What's my usp in a crowded mrkt? deep knowledge of psf sector and traditions of legal sector. . L& D background. rigour. warmth. I am an ex lawyer too so its a professional solution to a professional's problems. Am playing with either traditional or catchy. Can't decide if dry & catchy or professional and classic might be better for attention grabbing.. Any help?
will develop website around this in time..