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Topic: Student Questions

Ideas For Dissertation On Affiliate Marketing

Posted by Anonymous on 2/17/2010 at 6:01 AM ET 125 Points
I want to do the dissertation for my management Hons degree on affiliate marketing however I can't come up with a suitable title. Ideally I would like to include other areas such as SEO and PPC etc.

One of the ideas I had was to conduct the dissertation on how betting companies could benefit from affiliate marketing.

Could you guys suggest some interesting topics or titles in the area that could make a good study?

Thanks in advance (;

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RESPONSES

  • Posted by Gary Bloomer on 2/20/2010 at 8:35 AM Accepted
    Dear xmunftw,

    Read the new book from Velocity NYC Press "Internet Marketing from the Real Experts" https://www.amazon.com/Internet-Marketing-Real-Experts-Gang/dp/1600377440.

    I hope this helps. Good luck to you.

    Gary Bloomer
    Wilmington, DE, USA
  • Posted on 2/23/2010 at 10:39 AM Accepted
    There are some good affiliate marketing dissertation topics here: https://www.ivoryresearch.com/marketing-dissertation-topics.php
  • Posted by Clare Mckee MA on 2/26/2010 at 3:55 PM Accepted
    I would have though affiliate marketing was a big enough area on its own you may dilute your analysis if you broaden it too much.
    You might want to look at a very topical 'rise and rise of the vouchercode sites'or just how objective are financial service comparison websites , who only recommend who pays a commission, not sure public fully appreciate how they work-perhaps another viewpoint idea.
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