Question

Topic: Student Questions

What Are The Advantages Manufac Using Retailer?

Posted by Anonymous on 50 Points
1.what are the strategic advantages and disadvantages to a manufacturer of using wholesalers or of selling direct to retailers?
2.can merton industries afford to go direct to retailers and by pass the existing wholesalers?
a. what is the total cost of the current wholesale distribution network?
b. what would be the costs of direcr distribution?
3. which action do you recommend, stay with the current wholesalers or go direct, and why?
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RESPONSES

  • Posted on Author
    thankyou
  • Posted on Author
    thankyou

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