Question

Topic: Taglines/Names

Tagline Required For Gemstone Tile Company

Posted by Anonymous on 7/14/2011 at 10:18 PM ET 250 Points
Hi,
We are a company engaged in the manufacture of gemstone and shell tiles and slabs.Our customers are high end.We are planning for a new marketting drive and would like to change our tag line. Our current tagline is Jewelery by Sq. Meters. Can you please help with some suggestion?
Our website is www.jewelcraftz.com
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RESPONSES

  • Posted by peg on 7/15/2011 at 9:11 AM Accepted
    As your name is Jewel Craftz, it's not necessary to repeat "jewelry" in your tagline. Also, the tagline would serve you better if it helped potential customers learn what your company does, and whether it is potentially of interest to them. Some thoughts:

    -- Natural gems for architecture and interior design

    -- Exquisite surfaces for fine homes

    -- Rare finishes for deluxe interior design

    On another note, Karen is right, your website needs attention. The home page still says "Merry Christmas." Those sorts of missed details will scare away high-end buyers.

  • Posted by Jay Hamilton-Roth on 7/15/2011 at 1:11 PM Accepted
    Naturally Beautiful Gemstone Tiles
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