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Topic: Student Questions
Topic In The Field Of Branding For Master Thesis
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Personally, I would like to find a topic within innovation, CSR, brand equity/image, advertising or neuro-marketing. I don't have much experience with neuro-marketing, but I find the field very interesting, otherwise I think CSR and innovation are continuously gaining more attention by companies so I assume that there could/should be some material for this.
I appreciate any help that anyone would be willing to give me.
/Thanks