Question

Topic: Taglines/Names

New Group Fitness Center Name

Posted by Sweatfactory on 2/20/2013 at 5:19 PM ET 500 Points
Looking for ideas on a new name for a group fitness studio. I am creating a single center that will provide Hot Yoga, Crossfit, Spinning, Aerial Yoga, Kickboxing, and a ton of other group classes. My clients will no longer have to belong to multiple gyms to get their group fitness fix. It will be all under on roof. We will also have Nutritionist, chiropractors, and massage therapists. I need a name that is easily remembered and relate to my studio. I want people to be able to say "I am going to "????"," and everyone in the area know where they are going. Any help would be greatly appreciated.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 2/20/2013 at 6:09 PM Member
    Group Fit
    Fit Hub
    Fit Fab (Studio)
  • Posted by SteveByrneMarketing on 2/20/2013 at 7:06 PM Member
    All 'N One Fitness
    Band of Workouts
    Fitness Class Combo Packs
    A Diversity of Fitness
    The One Stop Fitness Studio
    Crew Diversity, Fitness Studio
    The Turnkey Troop Fitness Club
  • Posted by mgoodman on 2/20/2013 at 8:31 PM Moderator
    Where are you located? It's often a good idea to include some reference to the location so prospective clients will understand that you're local, a member of the community, and that you share their culture and values.
  • Posted by Sweatfactory on 2/20/2013 at 9:12 PM Author
    We are located in Washington DC metro area
  • Posted by Sweatfactory on 2/20/2013 at 9:14 PM Author
    One companies name that I like is Gym Box. They are a fitness studio as well.
  • Posted by SteveByrneMarketing on 2/20/2013 at 9:16 PM Member
    Gym Cube
  • Posted by SteveByrneMarketing on 2/20/2013 at 9:21 PM Member
    gymcube.com is taken.

    gymqube.com is available
  • Posted by SteveByrneMarketing on 2/20/2013 at 9:48 PM Member
    KSA is brilliant.

    GymQube.com is not available, however, GymCubeDC.com and GymQubeDC.com are available. I think OmniGymDC.com and its variations are also interesting possibilities.

  • Posted by Moriarty on 2/21/2013 at 2:19 AM Member
    How about

    GymDC
    gymSpace
    GymSpaceDC - gymspacedc is free

    GetFitDC
    GetsYouFitDC

    What do you think?
  • Posted by Sweatfactory on 2/21/2013 at 3:55 AM Author
    All, good names, but I'm looking for something like the Sweat Factory, where people can talk about going to the factory and people will know they are going to the gym. I understand that my brand awareness is going to have a lot to do with it, but I need the name to build it around. The atmosphere of the facility is going to be an urban sheik with bare brick walls and exposed beams.
  • Posted by CarolBlaha on 2/21/2013 at 8:08 AM Member
    I like a name that can be shortened -- like the Modern Art Museum in NY is known as MONA.

    Fitness Station
    Then everyone can say "Meet Me at the station" and everyone will know what they are talking about
  • Posted by Sweatfactory on 2/21/2013 at 10:18 AM Author
    I agree with you on everything. I do not have to have Factory in the name, that is just one name that I was thinking about. I am open to just about anything.
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