Question

Topic: E-Marketing

Email Campaign Link Error

Posted by eager.to.learn on 4/16/2013 at 11:51 AM ET 125 Points
The link to an e-newsletter article was correct in the test email I sent myself. When the email deployed, the link changed to a different URL. Does anyone know why this happened? Please explain...
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RESPONSES

  • Posted by Moriarty on 4/16/2013 at 3:42 PM Member
    Is the different URL one of your own? If so, you can change your landing page to match it.

    As to why these things happen, it could be a myriad different things.
  • Posted by eager.to.learn on 4/16/2013 at 3:54 PM Author
    Thank you. Yes, it's mine and I can change it, however my manager is concerned about why this happened. What are some possible reasons?
  • Posted by Gary Bloomer on 4/16/2013 at 5:16 PM Member
    Sounds like an issue with the platform the e-mail was sent out through. Is this a SaaS application? If it is, your first port of call is probably to file a help request with their help desk.
  • Posted by Jay Hamilton-Roth on 4/16/2013 at 6:18 PM Member
    Is the link being used to track click-throughs?
  • Posted by eager.to.learn on 4/16/2013 at 6:25 PM Author
    Yes
  • Posted by Jay Hamilton-Roth on 4/16/2013 at 6:40 PM Member
    Then what was done was normal. Generally, URLs in contact manager emails are redirected to the contact manager's software to record the click (who/when) and then forward the click to the original URL.
  • Posted by eager.to.learn on 4/16/2013 at 7:28 PM Author
    A service like Constant Contact.
  • Posted by eager.to.learn on 4/18/2013 at 11:25 AM Author
    Thank you all for your quick help!!
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