Question

Topic: Taglines/Names

Need Brand Name For A Wigs Made Of Cyber Hair

Posted by Anonymous on 125 Points
I need an alternative brand name for a line of wigs made out of synthetic fiber from Kaneka.

One that has already come up is “Keratin Hair” or “Keratin Fiber”. Some refer to it as cyber hair, but we want to stay away from any name that makes you think of fake – or robotic, like "Cyber" (as in Cyber hair).

I am thinking a combination of the following attributes: innovative, natural looking, latest technology, low maintenance and high quality.

Any suggestions are much appreciated!

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RESPONSES

  • Posted by Moriarty on Accepted
    Who are you intending to sell your wigs to, and why would they choose one made with keratin rather than natural hair? Whilst innovative, that doesn't mean it's easier to brush out.

    In the meantime how about

    Alterhair - The lighter, softer and longer lasting alternative
    Innowig [ huh??]
    Innovahair
  • Posted by SteveByrneMarketing on Accepted
    Seems like you are selling "natural looking" without the fuss.

    Naturally It's Hair
    Looks Natural Hair
    Natural Feel Hair
  • Posted on Author
    its actually a more economical material for people who do not want to invest in high-end hair pieces. Unfortunately for legal reason, we can not refer to it as natural. Great suggestions though.
  • Posted by SteveByrneMarketing on Member
    Your input was "natural looking" not "natural". We need accurate, comprehensive input to really help you.

    What other words are off-limits (by some lawyer's advice)? Can you use "Looks Real", 'Feels Real" etc? Or is your position going to be "low cost alternative"? How are you different from your competitors? To which target market niche?

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