Question

Topic: Taglines/Names

Tagline & Name For Shop

Posted by Anonymous on 10/10/2013 at 5:53 PM ET 25 Points
Hi,

I am opening a retail detergent shop in Gujarat with target audience being middle class as well as upper middle class people. Being my first shop which is retail cum wholesale supply shop i am confused with the name of the shop as well as tagline for the shop.
Could you please help me with the same as soon as possible?
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RESPONSES

  • Posted by Gary Bloomer on 10/10/2013 at 6:55 PM Accepted
    If you are confused about what you're offering, might there be something wrong with your business model?
  • Posted by Jay Hamilton-Roth on 10/10/2013 at 10:52 PM Accepted
    Why would someone want what you're offering? What will make your shop stand out from your competition?
  • Posted by Moriarty on 10/11/2013 at 4:24 AM Accepted
    You're selling detergents. You then need something that speaks to customers that they come to you and not just the hardware store. You can offer all kinds of cleaning detergents after all.

    How about

    Everything Detergent - everything to make your home cleaner [could also be business or whatever]
    Detergents All! - where making things cleaner is easier!




  • Posted by Mike Steffes on 10/11/2013 at 8:24 AM Accepted
    Are you adding any value to the cleaning process? You'd better be.
    Higher-level people aren't buying detergent so much as buying their dream of clean. How can you get it across to people that you can facilitate the expression of one of their dreams.

    When people really do think you have what they need, you'll have to limit access to it. :)
  • Posted on 10/15/2013 at 3:21 PM Accepted
    Some basic ideas to play around with....

    Detergent Depot
    The Detergent Deal
    Premium Detergents
    All Detergent Supply
    W & R Detergents (wholesale & retail)
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