Question

Topic: Taglines/Names

Tag Line For Spanish Translator Profile

Posted by Anonymous on 3/11/2015 at 1:16 PM ET 250 Points
I need to come up with a tagline for my translator profile. I'm trying to get into a new translation field.
I translate to Spanish from different languages.
Thank you very much!
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RESPONSES

  • Posted by Gary Bloomer on 3/11/2015 at 2:09 PM Accepted
    Why do you think you need a tag line?
  • Posted by Jay Hamilton-Roth on 3/11/2015 at 7:05 PM Accepted
    What's the name of your business? Where are your clients likely located in the world? Which languages can you translate from?
  • Posted by mgoodman on 3/12/2015 at 10:49 AM Accepted
    One of the problems you'll have is getting your message to the target audience in a language that will feel most comfortable for them. If you use English, then you'll cut out all those who are not translating from English. If you use French, you'll cut out all those who are not translating from French. Etc.

    Presumably the goal is to communicate that you can translate from THEIR language to Spanish. Nobody will care about how many other languages you know/can understand ... as long as you know THEIR language (and Spanish).

    So this requires that your tagline have as many variations as your target audience has language preferences. Maybe start with one language group (e.g., English, French, Mandarin, Japanese, etc.) and add new ones after you have some experience and can see what "sticks."
  • Posted by Shelley Ryan on 3/23/2015 at 7:29 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been any activity in at least 10 days.

    Thanks for participating!

    Shelley
    MarketingProfs
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