Question

Topic: Taglines/Names

Director

Posted by c.geideshman on 8/2/2015 at 10:32 PM ET 25 Points
I am starting an afterschool program for children 18 months to 5 years.
What would be a good catchy name? The program will includ physical as well as crafty activies!
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RESPONSES

  • Posted by mgoodman on 8/3/2015 at 6:58 AM Accepted
    Where? What's the key benefit for your target audience?

    The name should not just tell what you do, but what unique and important BENEFIT your target audience can expect. Have you interviewed a dozen folks in your target audience? How do they make decisions on after-school activities? What's important to them? What words do they use when they discuss after-school activities?


    P.S. My guess is that "catchy name" is not on the list of criteria for selecting an after-school program. I'd drop that as a requirement for the name.
  • Posted by Gary Bloomer on 8/3/2015 at 7:42 PM Accepted
    Avoid "catchy". It is the resort of scoundrels.
  • Posted by rollingnames on 8/4/2015 at 4:47 AM Accepted
    BigLeap

    Leapquest

    Kreativitty

  • Posted on 8/8/2015 at 7:36 AM Accepted
    SMSB (Sound mind in sound body)
  • Posted by Shelley Ryan on 8/18/2015 at 6:19 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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