Question

Topic: Taglines/Names

Name For A Trading Group

Posted by chrispotts5 on 1/2/2017 at 12:35 PM ET 250 Points
Need a name for a trading group. This "Group" will be one company offering customers trading signals (printing them to buy and sell) forex stocks etc.

All names are welcomed. Liked the idea of having "Group" in the name.

Also like the idea of letters before "Group" such as CP Trading Group
Something like that but with more meaning.

Name should not already be registered of taken as a .com domain.
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RESPONSES

  • Posted by mgoodman on 1/2/2017 at 1:01 PM Moderator
    Who is your primary target audience? Where? What is your "secret sauce" that allows you to be different from, and better than, any of the other hundreds who offer trading signals? Why should someone trust your approach?

    As for letters (as in your example "CP"), the problem is you then have to explain them, and that takes attention away from the core benefit promise you really want to communicate. If you don't explain them, why have them there?

    And are you not more of an "Advisory Group" than a "Trading Group?"
  • Posted by chrispotts5 on 1/2/2017 at 1:36 PM Author
    Audience is people looking to start trading.

    Location is: London, Canary Wharf

    USP: Signals are available 24/7 through an app provided, we provide support 24/5. Signals have one of the highest success rates.
  • Posted by Gary Bloomer on 1/2/2017 at 1:51 PM Member
    Audience is people looking to start trading.

    "People" is a wide range. Which people? Trading at what levels, with what kind of frequency, in which markets?
  • Posted by mgoodman on 1/2/2017 at 4:58 PM Moderator
    If the audience is "people looking to start trading," then they are obviously not very sophisticated traders and may not fully understand the value of alerts, or have the ability to act on them.

    How are these people going to find you? What do you know about them and their behaviors? Are they searching for an advisory service before they even begin trading? How will you identify and reach them (efficiently and effectively) with your message?
  • Posted by Jay Hamilton-Roth on 1/3/2017 at 9:37 AM Accepted
    Why not simply Alert Trading Group (AlertTradingGroup.com currently available)? It's a play on both your technology and your positioning (alert to change in the market place).
  • Posted by Mike Steffes on 1/3/2017 at 10:30 AM Accepted
    Add the implied benefit of Real-Time to your name:

    RT Alert Trading Group
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