Topic: Taglines/Names

Need To Brand Adult Clothing Line

Posted by Anonymous on 75 Points
Consider a client who is launching a new brand of "sexy" clothing targetted at 18-25 year old females. Items such as T-Shirts, Baby Doll Ts, thong underwear, shorts, and pajamas will be imprinted with catchy and/or suggestive phrases.

The products are a cut above novelty/pornographic wearables -- way above -- but definitely not the type you'll find in the Victoria's Secret catalogue. We need to brand the line of clothing appropriately for this niche market: It's not porn, yet it's not Sweet 16 either.

The Client wants a rlatively vague/mysterious name and is considering Urban Excess. They believe this name is "good, but it's too may syllables... it doesn't roll off the tongue well, especially when there's a hunk of metal stuck thru it." (Target customers are into piercings, tattoos, etc.)

They want "something a little more gritty and severe ... easy to remember, and something that can also translate well into an easialy recognizable brand/logo."

All suggestions welcome. If you are offended in any way by this question or market segment, please don't bother posting a response.

Thank you!
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  • Posted by SRyan ;] on Accepted
    Slut Candy?
    Sweet Bitch?

    These are serious suggestions, by the way, not intended to offend...
  • Posted by SRyan ;] on Member
    Another idea:


    Y'know, speaking of threads, this one sure is a lot more fun than coming up with a tagline for an IT project...

    S ;]
  • Posted by Inbox_Interactive on Member
    All I have to say is that I'm shocked by this thread and the responses. I never would have expected this from the people who participate on this forum. Not in a million years.

    So, um ... when and where are we all meeting up? And how do I get on this catalog's mailing list?


    Happy New Year!

  • Posted by SRyan ;] on Member
    I'm imagining a Rocky Horror brainstorming session, Paul. Everyone arrives in garter belts...

    Hey, who fogged up my laptop screen?
  • Posted by Carl Crawford on Accepted
    lets see.......

    Jail bait

    Black rose


    Candy Slapper



    Dark Horse
  • Posted by Mushfique Manzoor on Accepted
    hi agreda, what about

    "SexC" - nothing can match, the message it delivers ;-)
    "Hold me Baby" -


  • Posted by ReadCopy on Member
    I like Googles "Vamp"

    I was also wondering is there was any inspiration from other cultures ?

    Inanna, Anath, Isis, Ishtar were all ancient goddesses, and there are some very sensual writings in particular about Inanna!

    An incredible database of Goddesses of Sex here:

    Good Luck
  • Posted on Member
    Yes this article is more informative for the media marketer, who markets their products on the online shopping.


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