Question

Topic: Student Questions

Retailing Paradigms,the Development Of Retail Bran

Posted by Anonymous on 7/19/2005 at 8:08 AM ET 125 Points
As the market becomes more mature ,the product has acheived sufficient penetration and is almost at the last stage of the life cycle reailer brands begin to emerge as a competitor to manufacturer's brands? Does this effect the fortunes of retailing?
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  • Posted by Mushfique Manzoor on 7/20/2005 at 1:01 AM Member
    hi kamal

    sounds like a student question, more appropriately, a homework question.

    anyway, i suggest you to tell us what do u think in this regard. Does it affect fortunes of Retailing?? whose fortunes, retaliers' or Manufacturers'?? whose brand is at the last stage of the PLC, retailer's or manufacturer's?? its not clear from your post. so, tell us your opinion, your experiences, gut feelings and then we will carry from there.

    cheers!!
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