Question

Topic: Taglines/Names

Need Fun Tagline For Soy Candle/b&b Business

Posted by Anonymous on 8/11/2005 at 12:01 PM ET 125 Points
I've enjoyed reading all your responses; I'm hoping you'll be able to help me out as well!

I own and operate a small home-based business (Crooked Mile Candle Company) creating and selling soy candles and soy-based lotions, soaps, lip balms, etc. We like to project a fun, natural image (think Ben & Jerry's) and are having a difficult time coming up with a tagline that isn't too serious and dry.... like "Handmade natural products."

We want to emphasize the "natural" and "handmade" aspect (although we can't say organic) and the scents (which is really what we're all about).

Any ideas? We're not opposed to silliness! Let me know if I can answer any questions.

Thanks!
Ginny
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RESPONSES

  • Posted on 8/11/2005 at 4:02 PM Author
    Thanks for your responses Fred!

    Isoflavonic LOL!!! I think I like that word too... but what does it mean? :-P

    And I like Exquisite Ephemera

    "Crafted in the Guild Tradition" is still a little too dry and serious.

    Keep 'em coming :-)
  • Posted on 8/12/2005 at 4:41 PM Author
    soy has a component called isoflavones. hence, isoflavonic.


    Oops! Although I have an intimate relationship with soy, I guess I've never studied it from the nutrition angle. I'll definitely have to get "isoflavonic" in there somewhere just to sound smarter than I am!

    Vic, I like your suggestion a lot. I'm going to leave this open a little longer to see if there are any more suggestions, but yours might be a keeper.

    Thank you :-)
  • Posted by SRyan ;] on 8/15/2005 at 4:57 AM Accepted
    I'd play off of your company name, in a way.

    Crooked Mile Candle Company
    "Handmade goodies, straight from soy."

    or

    "Soy-based home and body treats, straight to your senses."

    or just

    "Soy-rich and straight to your senses."
  • Posted on 8/15/2005 at 10:37 AM Author
    SRyan, that's good!

    How about "Soy-rich treats for your senses"?
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