Know-How Exchange : Taglines/Names

This would certainly be easier to do, and more useful for you, if we knew your company name, but ...

SMITH FISH FARM
We raise the best wet pets

Your campaign could then use this kind of word play to make it fun and memorable, i.e. "At Smith Fish Farm, we raise the best wet pets yet. When you need to get wet pets, you can bet our set won't put you in debt or need a vet. So, grab a net and hop a jet to Smith Fish Farm. You'll be glad we met." Needs work, but you get the idea.

Or, you could go with something like:

SMITH FISH FARM
We put the 'splash!' in your pet store

The campaign could focus on how you add value and excitement to a pet store's operations - "Every pet store needs some SPLASH!" You could even stretch it to using SPLASH as an acronym for your selling points ...

S uperior quality
P referred prices
L ong lives
A ll varieties
S ervice first
H ???

Hope all this helps. Again, you'll get better stuff by providing the company name.

I think that ghostwriter's on the right track with the inclusion of "pet." With that in mind, I'd suggest:

The Fish Farm: Where family pets get raised.


Best,
Amanda


Lucky Guppy Marketing