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  • B2B Forum is the ultimate destination for marketers to discover how to drive growth, elevate brand reputation, prove ROI, and stay ahead of the ever-changing marketing curve. Featuring dozens of sessions, workshops, shenanigans, and more. Are you ready to experience the magic?

  • Deliver marketing messages with crystal-clear writing! Ten marketing writing pros reveal their secrets to effective writing. From emails to newsletters, webpages to whitepapers, clear writing is a valuable skill you'll use every day. Discover how to compose compelling content that is easy to read and easy to understand at Marketing Writing Bootcamp.

  • Over four, super-sized extended weekly sessions, instructor Pam Didner will walk you through the must-know building blocks of good marketing—from market research and customer insight to positioning and messaging to marketing mix and creating a marketing plan.

  • Join MarketingProfs January 10 - March 13 for AI for Digital Marketers, the online event for marketers who want to improve their digital programs with the power of AI. Over 10 live weekly sessions, you'll learn how to harness the power of AI from experts you know and trust as they cover critical whats and how-tos—live. Plus, we're recording every broadcast, so you can stream when you want on-demand.

  • Make the most out of every email you send. Join us at our Email Marketing Friday Forum where three industry experts reveal their trade knowledge and share tactical tips to make your email marketing more effective. Sponsored by Exclaimer.

  • Enhance your brand identity with strong visual communication! Discover how to create compelling visuals, streamline your team's workflows, and boost your marketing efficiency with Canva's Work Kits and Magic Studio. Sponsored by Canva.

  • Finally: practical strategies to craft sharp, engaging writing that meets business objectives—even if you're bound by pesky regulations! Ahava Leibtag reframes regulations as opportunities for creative expression. Make regulatory compliance fun with clear, accessible content that engages your audience.

  • This infographic looks at what it takes to run a PR campaign that reaches the right people and benefits the business.

  • An impassioned argument that corporate Pride often falls short of meaningful allyship, focusing instead on commerce and misunderstanding the LGBTQ+ community as a monolithic group. Read more.

  • Prospects are checking out your website. Don't let a poor user experience scare them away! Remove those UX roadblocks and create a clear path to your buyer's next stage. Shannon Geis's UX writing essentials will help you connect your audience's needs with your business goals to make that B2B sale.

  • Most advertising decision-makers expect privacy laws will impact their ability to deliver personalized digital ads campaigns, according to recent research.

  • See how brand safety and suitability frameworks can help protect your brand from harmful associations and content risks. Safeguard your brand. Read more.

  • There are plenty of smart, responsible ways for social media marketers to use AI in B2B marketing. Join Andy Crestodina for practical strategies for using ChatGPT to boost LinkedIn performance, generate engaging content, and create impactful social assets at this MarketingProfs free webinar.

  • Explore how AI empowers businesses with strategic automation, personalized content, and data-driven decision-making. Start building your AI-driven strategy now. Read more.

  • B2B buyers say they're most likely to share vendor content that analyzes data related to their specific industry or role, according to recent research.

  • Gen Zers say social media's impact on their mental health is complicated—that the platforms often spark negative emotions while also often improving their mood—according to recent research.

  • Marketing automation is getting an upgrade! New AI tools can automate your workflows and optimize campaigns to drive business. Whether you're refining your existing marketing automation or starting fresh, this free webinar will provide actionable insights to elevate your marketing results. Sponsored by Act-On.

  • What's trending on Salesforce's AppExchange app marketplace this year? To find out, researchers analyzed a host of recent data points related to the marketplace

  • Learn about some top marketing automation tools that can streamline your campaigns and improve customer engagement. Read more.

  • Tap into the powerful, persuasive tactics used in TV infomercials! In Heather Lloyd-Martin's fast-paced, interactive session, she'll share the secrets of copy that engages readers and makes you money. But that's not all... Act now and you'll get Heather's checklist to writing high-conversion copy, absolutely free!