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  • The Top Production Challenges Facing Content Teams

    Chart

    CONTENT TYPE: Chart | TOPIC: Marketing Content

    What are the top challenges teams face when creating, managing, and distributing content? How are they working to improve their content production? To find out, researchers surveyed 434 content professionals.

  • 6 Steps to Kill 80% of Your Content

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Content

    Too much content is hurting enterprise marketing performance. Learn how to audit ruthlessly, repurpose winners, and focus on quality to drive real impact. Read more.

  • The Burden of Keeping Up With Content Production [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Marketing Content

    This infographic explores the demands of content production on business owners and marketers, what people say they've given up to achieve their content goals, and the most stressful content channels to maintain.

  • Social Media Marketing Trends to Watch in 2026 [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

    This infographic explores key key social media trends to watch in areas like workflows, user-generated content, influencer marketing, and team management.

  • The Marketing God Complex: How to Use Narrative Responsibly in B2B Marketing

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Content

    Explore the narrative power in B2B marketing, examining mythmaking, ethical storytelling, and how brands can wield influence responsibly without imposing meaning or limiting long-term growth over time. Read more.

  • B2B Thought Leadership Content Trends for 2026

    Chart

    CONTENT TYPE: Chart | TOPIC: Marketing Content

    Some 47% of B2B marketers plan to increase their use of original research and data-driven thought leadership content in 2026, according to recent research.

  • What Are the Attributes of Great Digital Ad Creative?

    Chart

    CONTENT TYPE: Chart | TOPIC: Advertising & Promotions

    What makes digital advertising creative great? Are marketers measuring creative quality against campaign performance metrics? To find out, researchers conducted a survey in June 2025 among 164 brand- and agency-side marketers.

  • How to Turn a Branded B2B Podcast Into a High-Impact Revenue Engine

    Article

    CONTENT TYPE: Article | TOPIC: Branding

    Discover how to build a branded B2B podcast that earns trust, strengthens sales alignment, engages your ideal customers, and drives measurable pipeline impact—not vanity listens. Read more.

  • How to Make Content Experimentation an Always-On, Low-Lift Part of Your Workflow

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Content

    Discover how to streamline content production, scale experiments, automate optimization, and make your reporting actionable by building testing into your entire content creation workflow. Read more.

  • Inside the AI Video Boom: What OpenAI's Sora and Meta's Vibes Mean for Marketers

    Article

    CONTENT TYPE: Article | TOPIC: Artificial Intelligence

    AI video tools are reshaping marketing by merging generative innovation with authentic storytelling. Discover how Sora, Vibes, and other tool are helping brands create faster, smarter, more human video. Read more.

  • Turn One Webinar Into 30 Days of Content in Under 3 Hours

    Sponsored Article

    CONTENT TYPE: Sponsored Article | TOPIC: Marketing Content

    Turn one webinar into a month’s worth of marketing content using a simple three-hour workflow. Plan, capture, and repurpose efficiently to extend impact and ROI. Read more.

  • LinkedIn Video Ads: 4 Tips for Boosting Engagement [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Advertising & Promotions

    This infographic from LinkedIn explores how to create effective video campaigns on the professional social network.

  • How Journalists Feel About the Use of AI by PR Professionals

    Chart

    CONTENT TYPE: Chart | TOPIC: Public Relations

    Some 44% of journalists say they have a negative view of the use of AI by PR pros to craft press releases and pitches, 12% have a positive view, and 38% are neutral.

  • Is AI Effective for Editing Blog Content?

    Chart

    CONTENT TYPE: Chart | TOPIC: Marketing Content

    Marketers are increasingly turning to AI to edit their blog content, and they're finding AI to be as effective as a team of human editors, according to recent research.

  • Four Proven Ways to Overcome the Email Deliverability Challenge

    Article

    CONTENT TYPE: Article | TOPIC: Email Marketing

    Email sender requirements by Google and Yahoo have changed the rules for marketers. Learn how to restore sender reputation, reduce blocks, and improve inbox placement for your email campaigns. Read more.

  • Five UX Trends Every B2B Marketer Should Know

    Article

    CONTENT TYPE: Article | TOPIC: Customer Experience

    Discover five transformative B2B website UX trends, from AI-powered layouts to sustainable design practices, that enhance customer experience and drive growth. Read more.

  • Generative Engine Optimization: A Content Marketer's Guide for Adapting to AI-Driven Search

    Article

    CONTENT TYPE: Article | TOPIC: SEO

    Generative engine optimization is essential for content marketers aiming to stand out in AI-driven search. Explore tactical optimizations and implementation workflows to boost your brand visibility in AI-driven search tools like Google AI Overviews and ChatGPT. Read more.

  • How to Turn Subject-Matter Expertise Into Engagement: B2B Short-Form Video Content

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Content

    B2B marketers are turning to subject-matter experts in short-form video to share knowledge, build trust, and connect authentically with audiences across platforms. Explore proven approaches for success. Read more.

  • The Secret to Successful Employee-Advocacy Posts on LinkedIn

    Chart

    CONTENT TYPE: Chart | TOPIC: Social Media Marketing

    If employees make even small changes to the content they share on LinkedIn from their employers, they can have a big positive impact on engagement, according to recent research.

  • Why B2B Brands Should Stop Selling—and Start Teaching

    Article

    CONTENT TYPE: Article | TOPIC: Demand Generation

    B2B buyers face complex decisions and long cycles. Education-led marketing builds trust by offering clarity, insight, and real value. Position your brand as a trusted guide. Read more.