FILTERS

clear all

Content Type

Events

Topics

Recency

Time to Complete

Subject Matter Expert

RESULTS

Refine Search
Sort by:

  • How to Create Your Hourly Rate for Digital Marketing Services

    Article

    CONTENT TYPE: Article | TOPIC: Career Development

    The good news is that you don't need an MBA and you needn't have taken an accounting class to figure out the basics of your cost structure and an associated billable rate.

  • Your Brand and Nine Legal Issues Related to Patent, Trademark, and Copyright

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Management

    Protecting your brand, one of the most fundamental aspects of your market presence, is not something that should be taken lightly or ignored. From the very beginning of your business, you need to create and maintain a solid intellectual property (IP), patent, and copyright strategy.

  • Top Five Elements of an Annual Business Plan

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Strategy

    It's that time again: the end of another fiscal year. Time to assess this year's successes and start planning for next year. What does that mean? It means it's time to write your business plan. A business plan can be hundreds of pages or just a few. Whatever the volume, however, it needs to contain at least the following five elements.