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CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

Some 64% of Instagram influencers believe AI-generated content will lead to content overload on social media platforms, according a recent survey.

CONTENT TYPE: Chart | TOPIC: Career Development

Researchers recently identified three key drivers of effective sales training: mentorship/coaching on a regular basis, a high-quality onboarding program, and the use of assessments to identify which skills need development.

CONTENT TYPE: Chart | TOPIC: Marketing Strategy

Marketers say the biggest challenge they face with marketing attribution is a lack of expertise, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Public Relations

Potential clients say industry expertise is the top thing they look for when evaluating PR agencies, according to recent research.

CONTENT TYPE: Chart | TOPIC: Customer Experience

The share of media time spent online by Baby Boomers has jumped 20+ percentage points over the past decade, according to recent research.

CONTENT TYPE: Chart | TOPIC: Websites

What's the median conversion rate for landing pages in 2024? How do conversion rates vary among industries, traffic sources, and devices? Is reading ease correlated with a better conversion rate?

CONTENT TYPE: Infographic | TOPIC: Advertising & Promotions

This infographic looks at what major YouTube ad formats are, how they work, and what benefits each format delivers.

CONTENT TYPE: Infographic | TOPIC: Demand Generation

Many B2B marketers have been struggling with tough challenges, such as budget constraints and incomplete data, as they've tried to drive pipeline growth, according to recent research.

CONTENT TYPE: Chart | TOPIC: Websites

SMB owners say increasing search visibility is the top website improvement they want to make over the next year, according to recent research from Duda.

CONTENT TYPE: Chart | TOPIC: Advertising & Promotions

Most business decision-makers say B2B ads on LinkedIn have clear messaging but lack emotional appeal, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Communications

Is it OK to use emojis when communicating with a new client? With a client you've known for a long time? When telling a work colleague they have done something wrong?

CONTENT TYPE: Infographic | TOPIC: Career Development

The who, why, and where of work are changing. But how? And what steps are professionals taking to keep up with these shifts? To find out, researchers at LinkedIn examined a wide range of data sources.

CONTENT TYPE: Chart | TOPIC: Artificial Intelligence

What do B2B marketers hope to accomplish by investing in artificial intelligence solutions? Which tasks are they currently using AI for? To find out, researchers surveyed 500+ B2B marketers.

CONTENT TYPE: Chart | TOPIC: Martech

Which types of marketing technology are replaced most often? Why do marketers decide to replace martech solutions? To find out, researchers surveyed 496 marketers from around the world.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

This infographic explores how to capitalize on the opportunity of one of your social media posts; becoming highly popular.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

When YouTube thumbnails feature certain facial expressions, do those videos tend to get more views? Researchers used AI facial recognition software to analyze the thumbnails of the most popular YouTubers across 10 categories.

CONTENT TYPE: Chart | TOPIC: Marketing Management

What will B2B marketers in the United States be increasing their spend on in the coming years? Which tactics and strategies do they think will grow in importance? To find out, researchers conducted a survey and analyzed marketing spend data.

CONTENT TYPE: Chart | TOPIC: Marketing Strategy

Although people globally are torn over whether brands should weigh in on politics more, most say they have made brand choices to express their own personal politics, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Marketing Content

Some 80% of people say they're tired of seeing clickbait titles or misleading thumbnails from content creators, and 77% say they unfollow accounts that use those tactics, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Writing

This spooktacular infographic covers what ghostwriting is, examples of ghostwriting, and how the practice works.